Writing, Editing-- Helping You Find Your Brand's "Voice"

Top of the mountain businesses need to feature content/writing that shines in every endeavor they make, creating a stellar impression to boost their business.

As an independent writer and consultant, I’ve worked with a lot of “lead dogs.” Some of them have even been famous. I’ve helped develop projects from the ground up. I’ve listened to C-level executives and business owners and helped them find the story they need to tell, to take them to the next level. I know “how to” and I know what needs to be done.

The way senior writers contribute to that stellar impression includes much more than a client can do on their own. I tailor copy by client, expected audience, and format. 

As a senior writer, I:

· research and analyze issues to generate ideas and obtain relevant facts

· write -- and if needed, collaborate with other writers to produce a draft (e.g., a guest blog)

· fact-check

· curate content from the web and social media

· do concept and content development for print and web

· strategic planning

· any reports required

· write long-form or short-form writing and copy writing

· revise, edit, and proofread the content to ensure quality

Here are some of the services I can offer:

 Web content writing and editing  

 Web content editing and updates  

 Social media management/consulting  

 Social media posts, and hashtags   

 Speech writing  

 Web content FAQs -- excellent for SEO  

 Case studies  

 Print ad -- head, tagline, copy  

 Trade article -- Long form  

 "How To" -- Guide or Tour explaining how a product, service, or site  works  

 Ghostwriting for blog posts, articles, books

 Short on-line Video script  

As an editor, I don't just fix typos. 

I also find common error patterns, make sure the content is organized for coherence and flow,  and offer useful insights to help a client's writing improve. (This is especially important in print or web, and social media. Anything that faces the public, really.)

Or if you just want someone to go over your content and proofread, I can do that, too. 

My services include:

· research, reading background materials

· phone calls

· reports

· interviews

· organizations of files

· meetings

· investigating competition

· outlining

· writing

· editing

· proofing

· revisions 

I give you a flat rate estimate when beginning a project, so that you can plan your budget accordingly. If the parameters of a project changes, or if it involves much more time than originally estimated, I'll inform you and we can adjust the rate.

 Marci has worked on several projects with my company. We have used Marci to assist with copywriting, editing and strategic planning for several tourism clients. We also hired Marci to help us with the writing for our new website. We wanted someone who could reflect our brand voice, pull information out of our team and accurately communicate it in a compelling way on our website. Marci is highly professional, well-organized, a task-master and an extremely accomplished writer. Having her on our team has allowed us to stretch our capabilities and offer our clients high-caliber services.   -- Nicole Mahoney, Host of Destination on the Left Podcast & CEO of Break the Ice Media

 I have used Marci numerous times as a script writer for our video productions.  She is always extremely dedicated to the project at hand, both in detail and attitude.  For one particular project we had a very tight deadline to meet.  Marci and I were in the edit suite until 3am more than once.  Here creativity and ability to convey a story based on client specifications are excellent.  I highly recommend Marci for your next project.  -- Dave LaBarge -  Partner/Creative Director  LaBarge Media

 Marci brings a wonderful combination of expert writing skill, community knowledge and creative brainstorming to her role as associate editor of Canandaigua Magazine. We chose her over a slew of candidates for the position, and she has done more to add to the spirit and voice of the magazine than we could have hoped. Beyond that, she is such a genuine and warm presence. We have such great confidence in her, and feel extremely lucky to have found her.  -- Mark Liu, Writer & Editor, D&C Digital

Working with Marci Diehl is always a pleasure. Marci and I have worked collaboratively on campaigns to drive traffic to websites and venues. Her curiosity, insight, copy writing skills and willingness to be flexible add strength to any team. --  Jeff Lennox, President, Archer Communications